In 1998 I designed the
orientation and information system for the Jubilee in the year 2000 in
Rome in cooperation with n|p|k industrial design of Leiden. The system
consists of directional signs for both pedestrians and vehicular traffic,
information panels, interactive information kiosks (in the form of video
booths), stands for printed matter, signs for events, leaflets and brochures,
cartography, video presentation of information for visitors, type design
for application in all the above, and a range of pictograms.
The type designed specially for this occasion carries the unique two-thousand-year-old
Roman tradition of public lettering forward into the next millennium.
The type used for directional signage differs from the common style of
lettering for signposts. In almost every country of the world, signposts
use sanserif sans serif letters. For this occasion a seriffed face has
been chosen to carry on the unique tradition of public lettering in Rome.
Printed matter and video information have been designed to make it easy
for visitors to select their preferred language and subject. In the printed
matter this is aided by a system of colour-coding using a range of ‘Roman’
colours which have also been used elsewhere in the orientation and information
system, including the cartography. The design team consisted of Gerard
Unger, Peter Krouwel and Simon Wilkinson (both n|p|k industrial design),
graphic designers Melle Broeksma and Margo Witte, and cartographer Theo
Pasveer (Cartographics).
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